Forget slow and complicated tech on your website. Empower your business with our tips and guides.

Agency making bespoke software

Business Tips

The cost of an incorrect investment in technology

It's a sad but, unfortunately, increasingly common reality: bad technology decisions cost companies millions and years of work. A single mistake in an increasingly competitive market could mean giving all the advantage to the competition that could be doing things right.
Agency making bespoke software

Business Tips

Is it better to buy off-the-shelf or develop bespoke software?

At some point, every company faces the dilemma of whether to buy or develop custom software. The answer varies depending on the stage of business the company is in and the budget available for investment.
Developers coding a website for a small business

Business Tips

Why companies should invest in technology?

Technology today is a great resource to help companies improve and grow. Recognizing its importance and how to invest in it appropriately, the moment and the objective it represents for the company are of utmost importance.
Small influencer setting up her camera

Business Tips

Why small influencers are better for emerging businesses

Did you know that small influencers are usually better if you have a small budget for marketing because their engagement rate is higher than bigger names? Today we talk about micro and nano influencers and how they can help your emerging business
Privacy and web cookies

Business Tips

What are cookies and how do they work?

Cookies are one of the topics that cause controversy whenever they are discussed, since they are directly related to the privacy of users.
Local business owner

Business Tips

Why are Google reviews so important for your business?

Google reviews are vital for both the consumer and business.  For users, it can be used to decide whether to buy a service or product. As for the business behind it, it lets them communicate with their customers and improve their service. In essence, Google reviews give a quick overview of how good a business's product or service is.
Local business owner

Business Tips

A guide to positioning your local business on Google My Business

Small businesses can really benefit from having a good SEO strategy to increase their sales and compete with bigger companies. Understanding the different tools at our disposal will be crucial to achieving the best results. One of the most important is Google My Business.
Group of developers making a website

Business Tips

Google Analytics 4: everything you need to know

Today we want to give you and other entrepreneurs 7 reasons why it's so important to have a website to build a long term successful business and how it will help you automate some tedious tasks.
Marketer working on SEO

Business Tips

Link building for new businesses

If you aren't on the first page of Google results, no one will find your business. Therefore, link building strategies have become crucial for SEO and emerging businesses.
Business owner using WhatsApp Business

Business Tips

Benefits of using WhatsApp Business for your company

In addition to being one of the most popular mobile applications, WhatsApp is also the second largest social network in the world. Despite its enormous popularity, they want to go one step further and become the corporate communication channel par excellence.
Agency developing a custom website

Business Tips

7 key advantages of bespoke software development

As a business owner, you have two choices when it comes to software acquisition: select an off-the-shelf package made for the mass market or develop a solution that is tailored to your business' needs.
Photographer taking free stock pictures

Business Tips

Free Stock Photos: Where to find them and how to use them

Having access to free stock photos can save you from a lot of trouble. Photographs and images are key to the branding of any business. An appropriate selection can enhance your image and reinforce the design of your visual identity, your communication, or your website.
Girl writing a blog post for her business

Business Tips

Why your business needs a blog

The Internet has countless tools for positioning your business online. Corporate blogs are one of the easiest to use among all of these. This allows you to position your products and services above those of your competitors when customers search for them on Google.
Influencer recording a TikTok

Business Tips

TikTok for eCommerce: how to use it to increase sales

You still think TikTok is a network aimed at children and young people, and you aren't sure if it has potential for your business eCommerce? We will tell you how you can use this powerful Chinese social network to increase your sales, and to consolidate your brand on the Internet. Here we go!
Marketers working on SEO

Business Tips

Common mistakes that are hurting your business's SEO rank

In order to review the most commonly made SEO mistakes on new business websites, it is important to understand all factors that influence the positioning) of our pages.
Someone doing web maintenance

Business Tips

Why bother with website maintenance and management?

A lack of proper search engine optimization (SEO) is one of the most common problems for emerging businesses. Which business doesn’t want to appear on the first page of Google results?
Google ranking

Business Tips

5 Tips on design and SEO to rank better on Google

A lack of proper search engine optimization (SEO) is one of the most common problems for emerging businesses. Which business doesn’t want to appear on the first page of Google results?
People designing a website

Business Tips

How to make a navigation bar that increases your conversion rate

The navigation menu is one of the most important factors on your website, both in terms of accessibility of the content of the site and generating conversions.
People designing a website

Business Tips

What is the process of designing a custom business website

What are the steps to take to design a small business website? Is it an easy or difficult process to create a web page?
Man deciding which app to use

Business Tips

5 Apps every small business needs to use

Finding the right tools to use on your business can be hard, and that's why today we made an article with 5 apps we believe every emerging business needs to know.
Group of developers making a website

Business Tips

7 Reasons why you need a website to build a long term successful business

Today we want to give you and other entrepreneurs 7 reasons why it's so important to have a website to build a long term successful business and how it will help you automate some tedious tasks.